Posters and Print
Nataraj geometry box posters .
Natraj has always been about the possibility of a blank sheet, encouraging kids to think and create. The problem is, it's the parents that go out to buy their kids school supplies. They are the ones looking at our poster, so what do we do? how do we draw them in? Well Natraj occupies a fairly nostalgic place with almost anyone who's sat in a classroom over the last fifty years, so we take them back to that very classroom and remind them of what has always been possible with NATRAJ.
Creative team : Ritik sachdev ( Art ), Francis thomas ( Copy )
Thank you Sachin Tendulkar.
The one good thing that came out of Sachin Tendulkar's retirement at least for me was this poster. BCCI wanted something simple and effective. So what better way to thank Sachin than to tell him we were looking for the same magic all over again.
Creative team : Ritik sachdev ( Art ), Francis thomas ( Copy )
Dove has always been simple and clean and their art almost relaxing to look at.
Nataraj poster for their florescent cutter.
Finders keepers....what if something was so bright that it made it impossible for you to lose hence impossible for someone else to find. What if something was so bright that everything in your pencil box, bag or art drawer paled in comparison. Unlike Waldo you can always spot a Natraj cutter even if it doesn't want you to. A simple brief, a simple product produced a poster with a simple interaction.
Creative team : Ritik sachdev ( Art ), Francis thomas ( Copy )
Fosters for beer.
Beer and no brief......There is a a lot that can be said about this campaign but i guess the only thing that matters is that no one had the smalls (rhymes with .....) to release it. See what I did there. Anyway the campaign was meant to create a bold language for beer, instead of beer bellies at bars we move to effortless and cool something thats always been a whisky thing.
Creative team : Ritik sachdev ( Art ), Francis thomas ( Copy )
Pro Active.
